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    • About Our Managing Partner
  • The View From Up There
  • Working with TPG
  • Contact Us

The Pedestal Group

Putting our clients where they belong

Getting Something Out of Social Media

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Ever watch someone work a room? They move from group to group, introducing people, setting up lunch dates, making people smile. When they leave the lights are just a little dimmer, aren’t they? Ever wanted to be that person? One of the most exciting things about Web 2.0 and social media is you can be that person on line with about two hours of effort. Social media is all about listening to people one-on-one. It is also about individuals, not companies. This is great news for small business owners who ARE the company. All this time you have tried to look bigger than you are, conveying messages of size without stretching the truth. Now, your on-line presence needs to be all about you—who you are, what you do and why you can help someone. THAT you can talk about! In social media, there are the […] Continue reading

Filed Under: Employment Branding, Marketing, Online, Technology Tagged With: Employment Branding, Facebook, Google, LinkedIn, Marketing, Naymz, online technology, Plaxo, social media, Technology, Yahoo

Using Behavioral Interviewing in New Ways

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Behavioral interviewing is a method of interviewing asking candidates for real situations they were in to help get a feel for how well they could handle required tasks and fit into your organization. It is really capitalizing on our ability to take a story and pull out meaning. Asking a candidate, “Can you do X?” results in a yes/no response but asking them to describe a time they did X results in a story. According to Dr. Stuart Brown of the National Institute of Play said, “The unit of intelligibility is the story”. So, with all that in mind, have you ever used behavioral interviewing to determine if you should work with a given vendor or service provider? How about in your reference calls? Asking a question like, “Please describe a time when you….” will yield far different results than a more typical, “Have you […] Continue reading

Filed Under: Interviews, References Tagged With: Employment Branding, Interviews, reference checks

Our managing partner

Our Managing Partner, Kathy Breitenbucher, has been in business for almost 20 years. The lessons learned throughout her career have brought her to a place to offer businesses her expertise and understanding of how people get the job done. Read More…

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