People – have you ever tried to contact YOU? I’m telling you – it isn’t easy!Â This week I’ve had a number of clients who needed specific people to contact.Â In each case I knew who they should contact, but didn’t have their contact information.Â In one case, the corporate website didn’t list individuals so I had to track it down through LinkedIn.Â No biggie – except the individual I know didn’t have their contact information filled out. So I had to message them through LinkedIn to get them to send me their info so I could do the introduction. Unnecessary delay.
On to the second case.Â I knew the company I wanted my client to work with but not the right contact. What’s worse, one of the people I know there is on vacation and the other is notorious about checking his email. Â The website gave no hints as to who the right person is. So I had to call, go through the assistant who, as a good gatekeeper ran me through 20 questions, so I could find out who my client should call. It really wasn’t worth knowing anyone at the company at all.
The straw that caused this blog post? Met a guy at a networking meeting who I really wanted to meet. He didn’t have business cards with him so he wrote his info down on a piece of paper for me. His handwriting is so bad, I have no idea what it says. Is that a 9 or a 3 or an 8? No clue. He has no website, no LinkedIn and Bing only finds a yellow page listing that doesn’t look like the company. So I’m not contacting him and as a potential client, that is a dumb reason for him to lose my business.
So, when was the last time you tried to contact yourself?Â If someone met you at a function, can they find you? Is your picture somewhere so they know they have the right person?Â Is your website easy to navigate and has who the team is and what they do? I’m just asking for a little help here!
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