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The Pedestal Group

Putting our clients where they belong

Facebook – New Scary Stuff

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I don’t think it is any secret that I’m not a big fan of Facebook.  I’ve had many, many people tell me I’m wrong, but none of them have made a compelling argument why I should change. Now, all I see everywhere are scary stories about privacy.  The New York Times did a great job illustrating Facebook privacy information in their article on May 12th called Facebook Privacy: A Bewildering Tangle of Options. Now I’m not saying that people should abandon Facebook (although there is a lot of that going around), I will strongly caution people to really think before they post something. You have to assume people can find and see the information unless you are one of the 12 people in the world who actually understand all the privacy options on Facebook. And, that means you keep up with them as they seem […] Continue reading

Filed Under: Brand, social media Tagged With: brand management, Facebook, privacy

Marketing Has to Come AFTER Great Service

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Customers need to receive the products and services you are marketing consistently and effectively if you are going to build a marketing plan. Be sure they are in place first!

Filed Under: Customer Service, Marketing Tagged With: Customer Service, Marketing

Using Tools in Marketing

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Using tools in wood working is the same as using tools in social media and marketing.

Filed Under: Marketing Tagged With: Marketing, tools

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