Or someone else will! I know we all try and I recommend to clients all the time to review your procedures to make sure it is easy, but here’s one we should all check out. Â I needed to contact a vendor based on an email he sent me. Â Here’s his phone number (a little bigger than it is in his signature so you can see):Â
Now I am not going to tell you I was super-careful when I dialed or anything, but quickly looking at this information I dialed 880…. NOT 330. Â So now I’m dealing with a vendor for one of my clients and I couldn’t even read the phone number quickly! Are you kidding?
So I ask you – beg you – plead with you! Â If you are a sales person, be sure it is easy to contact you in multiple ways. Â A friend of mine recently pointed out that you should have your email address in your signature so if people are using a cell phone, they can click on your email address. Or, if the email is forwarded and that person has you in their address book, the email address still comes through. Â You should also spell out your web address rather than just have links so it is easy to click on it. Â And while cutsie fonts are fun for party invitations, get them off your email signature. Â It doesn’t help anyone if they can’t call you because the font is so flowery they can’t tell an 8 from a 3.
What ways can you think of to make it easy for your client?